Scheduled to launch its second conference program on September 21, the Digital Influencers Marketing Summit 2013 emphasizes on three things. These are relevance, consistency and participation. All of which are crucial factors in building a successful brand image.
This year, the Digital Influencers Marketing Summit brings together major online influencers and brand advocates together with attendees from advertising, marketing and entrepreneurship. The summit aims to help the participants pick up useful insights from panelists and guest speakers when it comes to awareness and interest generation.
What the Summit has in store?
In this year’s event, attendees can look forward to nothing less than a highly interactive session with the most recognized digital marketing practitioners. The summit combines presentations from notable speakers with panel sharing from reputable practitioners in the industry. The program lineup includes the following.
The Digital Influencer: Being Relevant, Likeable, and Sustainable Online by Janette Toral
Janette Toral is an expert in e-commerce. Her presentation talks about becoming a likeable digital influence and how to maintain relevance. It is not only important to choose from countless concerns that Filipinos are particularly interested in. Janette Toral emphasizes that popularity is not the only thing that matters. As a digital influencer, it is also important that you know how to sustain your momentum and maintain your status.
Owning the Conversation in Social Media by Janice Crisostomo
Founder of one of the most active online mom communities, Mommy Mundo and co-founder of Mercato Centrale, Janice Crisostomo shares her story about building authority and trust. Like she managed to do in her own ventures, Janice Crisostomo presents her personal experience on using social media effectively to share relevant content, engage users in a conversation and ultimately become an infuencer.
Facebook, Mobile, Search Engine Marketing Strategies that Work for SME Business by Wendy Ang
The founder and acting president of Agorra Crative Corporation and Optimind Technology Solutions, Wendy Ang has more than 10 years of experience in digital marketing. Her presentation dwells on the effective use of Facebook for SMEs as well as proper utilization of mobile apps and search engine marketing.
Vlogging: Fast Track to Digital Authority by Randolph Novino
One of the most successful Filipino video bloggers on YouTube, Randolph Novino shares his take on fast tracking authority through video blogging. He is also expected to share best practices in vlogging to reach the status as influencer.
What Works in Building Online Communities by Mel Cortez
Owner of Photomarket Philippines, Mel Cortez has managed to build a Facebook group consisting of 14,000 members considering it was only set up early last year. His presentation talks about the best approach to people and inspiring genuine interaction to build a massive community.
Making Social Media Work to Boost Sales by Gilmar Padua
CEO of InfinityHub, Gilmar Padua talks about maximizing the use of social medial for meeting sales goals. Rather than resorting to a trial and error method, the speaker the best strategies in digital marketing to successfully convert leads to sales.
All these are in store for attendees. The Digital Influencers Marketing Summit 2013 will be held at the SMX Convention on September 21.
Use the promotional code: “paul” (Without quotes) for availing a discount in the event.