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boomerang awards 2013 night

[Event] IMMAP Boomerang Awards Night: August 30, 2013

The Internet and Mobile Marketing Association of the Philippines does not only aim to shape the future of digital marketing in the country. For seven long years the IMMAP has also been awarding recognition for exceptional digital campaigns. Along with the launch of the first IMMAP Summit in 2008, the ...
digital drive immap summit 2013

[Event] IMMAP Summit 2013: August 29-30, 2013

  The Internet and Mobile Marketing Association of the Philippines offers yet another event in an effort to spread word about digital marketing. The 7th IMMAP Summit opens on August 29 carrying the theme, Digital Drive: Trending towards ROI. This two day event will be held at the Power Plant Mall ...

5 Radical Feats of Creating Content that Drives Audience Anticipation

  If you think online entrepreneurship in the Philippines is just sitting in front of your computer playing Candy Crush or something while waiting for the money to start rolling in once your website is up and running, you are dead wrong. Don’t believe in hypes.
facebook promoted post

How Important Is Facebook’s Promoted Posts in the Philippines?

  Filipinos love Facebook – because it gives them a chance to share statuses, photos, and interests to their family and friends and stalk their friends’ lives at the same time. It also gives you an update about the latest trends and news in your local area, such as if there’s another Ondoy ...

What The Heck Is Semantic SEO? And How Can I Benefit From It?

  You are probably asking yourself this question when you read the headline of the article. What the heck is semantic SEO, anyway? It sounds like a term developed by an ex-mutant professor turned internet marketer.
fake internet guru

[BEWARE] 7 Characteristics of Fake Internet Marketing Gurus

  These days it seems as if you can find Internet gurus everywhere. They’re as common as cat videos on YouTube and often, just as trustworthy. After all, Internet gurus are not like doctors or architects, where there is a central agency that licenses them.

12 Mission Critical Strategies for Crafting the Perfect Landing Page

  A landing page is like a handshake; if the client does not like the way your hand feels, then you’ve lost the job even before you utter a single word. The landing page is the initial impression that a visitor has about you.
fresh content philippines

49 Ultimate Content Creation Ideas for Filipino Internet Marketers

  Have you already developed a bald spot on your head from constantly pounding it against the wall trying to think of new content ideas? As an online entrepreneur, I’ve been there and I literally feel your pain.
meme marketing philippines

5 Simple Reasons Why You Should Try Meme Marketing in the Philippines

  If you like goofy taglines and silly pictures, you’ll love memes. They are like a peanut butter and jelly sandwich, two great tastes that taste even better together. And yes, Filipinos love memes that we even have our own versions like Willie Revillame’s “You don’t do that to me”.
seo trends philippines

7 Evolving SEO Trends in the Philippines for 2013

  Most SEO Specialists in the Philippines are too busy babbling, staring at excels and hoarding their clientele that they sometimes forget to keep an eye or nurture their knowledge with the latest SEO updates from reputable sources (And yes, my SEO teams in Makati and Ortigas are guilty of that).
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