google analytics advanced segments

10 Google Analytics Advanced Segments My Team Loves

  I mean it, Google analytics (GA) is the bible of my team here in our H.Q. in Makati. Generally, it allows any website owner to track website traffic and sources i.e. unique site visitors – whether in the Philippines or abroad. The latter can then utilize the same to generate statistics relevant ...

Getting to know Eye Tracking and Click Mapping

  These advanced measurement techniques for your website are something that you may want to check out.

How’s Your PPC Campaign Doing? Three Ways to Check

Pay per click campaigns are a good choice for small businesses with limited advertising budgets, since it allows them to target their message directly to leads who are genuinely interested in what they have to sell. Unfortunately, it also carries with it some risks, such as the possibility that just ...

Seven Top Tips for Surviving Google’s Icy Penguin Slaps

“Have you been slapped by Penguin?” is something that many website owners have been asking ever since Google’s update went into effect and started affecting the search engine rankings of erring sites. While Google estimates that only 3% of English search queries would be affected, this would be ...

Internet Marketing Psychology and Analytics

  Internet Marketing is a huge industry, with different niches to dive-in… it all requires work, time and money. While psychology is the study of human personality.
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