The phenomenon of the Facebook “Like” as seen in the marketing site is this: businesses get to know who and how many are patrons and how many are potential customers.
I seriously think that there is a competition going on between the Like and Share functions in Facebook.
A “Like Contest” means a competition wherein the winner is decided by the person, group, topic, etc. that garners the most likes.
Facebook still holds the record as one of the most visited social networking websites at present.
Contests and promotions where prospects and customers can win prizes and get free items always get the attention of people.
Even in conventional marketing, word-of-mouth and actual user feedback is a powerful influencer of purchase behavior.
There’s more to a Facebook Like than you know it. Let’s dive in more what a Facebook Like can do.