Sulit.com.ph started out as an experiment website in 2006. The owner/developer never really planned to establish a classified ads website, which is what the site is up to this day. He established the site merely to gather enough data to decide which marketing niche to pursue as he planned to establish a new site as part of his new money making online venture. After a just few months, he was so amazed and extremely elated with the tremendous response the experimental site generated in such a short period that he decided to go ahead and make the classified ads website his flagship online moneymaking project.
Today, 6 years hence, sulit.com.ph is ranked number 9 Top Site in the Philippines by Alexa behind such giant websites as Facebook (1), Google (2), Google.ph (3), Yahoo (4), You Tube (5), Blogspot (6), Wikipedia (7), and Twitter (8). Amazingly, the site ranks higher than other internet heavyweights like WordPress, Tumblr, Amazon.com, and many more. Interesting too is the fact that it generates more local audience than the online version of a top national daily news paper the Philippine Daily Inquirer which is at the number 22 position in the same Alexa ranking. Sulit has a global rank of # 1,345 by Alexa and # 1023 by ranking.com.
The man behind Sulit is RJ David, a Mechanical Engineer by education and an IT specialist and ‘netrepreneur’ by profession who admits getting his inspiration from Craig Newark of the Craiglist fame. IT is his real passion and soon left the security of a 9 to 5 job as a mechanical engineer to venture on his own.
But what really gave Sulit the big boost is the fact that anyone can just sign up for free and start peddling their wares online immediately. Unlike similar sites, Sulit does not take part in the actual buying and selling of the advertised items. It merely provides a virtual marketplace or a platform where buyers and sellers meet. It gives sellers the opportunity to set up their own shops on the sites and advertise their products and services for free. Unlike eBay and other online shops where you need to have a credit card to be an accredited buyer or seller, Sulit simply let people do their own thing and sell anything online. Sulit does not guarantee the quality of the products or credibility of the sellers leaving all the responsibility relative to actual transactions on the shoulders of the users. It however encourages users to post their feedbacks and publishes them as basis for ranking the reputation of each buyer and seller.
Marketing your products or services at Sulit is the best alternative for local businesses that have no website of their own. They can set up their online shop at Sulit at no cost at all and display their products prominently. I have seen small, home-based individual enterprises start with Sulit and grew to become major players in their respective industries with their own brick and mortar store to boot. In essence, marketing your business with Sulit is like having a reliable partner to work with who takes care of advertising your products at no cost at all to you. The best part is you will be able to market your business to an already established and highly targeted market that Sulit has.